Ride Middle Earth
At Ride Middle Earth, we respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share the personal data you provide when using our website, social media, or participating in our cycling tours in Ecuador.
1. Information We Collect
We may collect the following types of information:
a) Personal Data:
- Full name, nationality, and date of birth.
- Contact information (email address, phone number, postal address).
- Billing and payment information.
b) Tour-Related Information:
- Travel preferences, cycling experience, and physical condition.
- Relevant medical information (allergies, injuries, or health conditions).
- Photographs or videos taken during tours (only with your consent).
c) Website Data:
- IP address, browser type, device, and operating system.
- Cookies and similar technologies used to improve your experience.
2. Purpose of Data Processing
We use the information we collect to:
- Process and confirm tour bookings.
- Communicate with you before, during, and after your experience.
- Personalize your travel experience based on your preferences.
- Comply with legal, fiscal, and insurance obligations.
- Send promotional content or newsletters (only with your consent).
- Improve our services and website user experience.
3. Data Protection
Ride Middle Earth implements physical, electronic, and administrative security measures to protect your personal data against unauthorized access, alteration, or misuse.
Only authorized personnel have access to the information we collect.
4. Sharing Information with Third Parties
We do not sell or rent your personal information.
However, we may share certain data with trusted third parties when necessary for service delivery, such as:
- Tour guides, accommodation providers, and transport partners.
- Insurance or medical assistance providers in case of emergencies.
- Government authorities when required by law.
All third parties are required to comply with applicable data protection regulations.
5. User Rights
You have the right to:
- Access your personal data.
- Request correction, update, or deletion of your data.
- Withdraw consent for the use of your personal data at any time.
- Request information on how your data is processed.
To exercise these rights, please contact us at:
📧 hey@ridemiddleearth.com
6. Cookies
Our website uses cookies to enhance user experience and collect navigation statistics.
You can configure your browser to block cookies, although some website features may be limited.
7. Data Retention
Your personal data will be kept only as long as necessary to fulfill the purposes described above or as required by Ecuadorian law.
8. Changes to This Privacy Policy
We reserve the right to update this Privacy Policy at any time.
The most recent version will always be available on our website.
Last updated: October 2025
9. Contact
If you have questions about this Privacy Policy, you can contact us at:
📧 hey@ridemiddleearth.com
🌐 www.ridemiddleearth.com